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Melissa Church

Principal Product Designer @ Bank of America

  • Portfolio
  • About
  • Get in Touch

Bank of America

Principal Product Designer - Payments, Consumer Servicing

As a Principal Product Designer at Bank of America, I lead design strategy and work closely with designers, researchers, product teams, technology partners, and business leaders to turn complicated problems into simple, intuitive experiences.

I set design direction, bring teams together around a shared vision, and take a systems approach to creating connected, consistent experiences. I lead design thinking sessions, partner with researchers to inform design decisions, and communicate strategy to business leaders and executives. I also mentor designers, establish design patterns and standards, and work closely with technology teams to maintain quality from concept through implementation, even when timelines are demanding.

Working in a highly regulated industry adds another layer of complexity. Business priorities, regulatory requirements, and customer needs don't always align. I see an important part of my role as helping teams navigate those competing demands and finding solutions that work for the business without losing sight of the people we're designing for.

Strategic Leadership

Setting the design vision, establishing experience principles, and using research and customer insights to help shape product direction and create more intuitive, connected experiences.

Collaborative Leadership

Bringing designers, researchers, product teams, and technology partners together to solve complex problems. Facilitating design thinking workshops, partnering with researchers to define research objectives, and translating findings into thoughtful design decisions.

Mentorship & Development

Coaching and mentoring designers, providing thoughtful feedback, supporting career development, and helping nurture emerging talent through our internship program.

Hands-on Design Leadership

Exploring and designing interaction models, guiding design reviews, and working closely with technology teams to maintain design quality and intent through implementation.

Pay & Transfer - desktop and mobile landing screens

Copyright 2018 Melissa Church